Anderson Craft Ales was looking to establish the design and branding for their family owned & operated craft brewery based out of London, Ontario, Canada. Brett Lair was behind the clean and striking design.
They have the experience to create amazing beer (their award winning Brewmaster also has a Ph.D. in Microbiology!), but needed a look that is very approachable and will stand out from the many craft breweries in Ontario alone. Anderson Craft Ales is a brand created with longevity in mind and is perfectly balanced between professional, modern, and approachable.
Following a very clean, minimalist approach to their branding, solid white cans allow the hits of bold colour to draw your focus to the beer’s name and help the product line stand out on the shelves.
